Purchasing Power
for Slovakia

Purchasing Power
for Slovakia

Purchasing Power describes the disposable income of populated areas across Slovakia. It is a key indicator for sound location and sales territory planning.

Purchasing Power

Purchasing Power for Slovakia

This Purchasing Power data product describes the disposable income of households (before taxes) in populated areas within Slovakia and an extensive range of other countries. It is an important indicator of consumer potential and a key planning tool for optimising market location and understanding sales territories. This product allows you to explore regional markets with increased precision. Consistent and comparable data, with seamless transitions across borders, make this product ideal for international projects.

Purchasing Power for Slovakia can be purchased on its own or bundled with GIS polygon data for administrative regions, postcodes and small areas. This effective combination will allow you to perform enlightening analysis supported by stunning visualisations.

Flag of SlovakiaSlovakia – Basic Settlements Units

Number of Regions
Avg Population / Region
A landlocked country in central Europe, the Republic of Slovakia is bordered by the Czechia, Poland, Ukraine, Hungary and Austria. The capital city is Bratislava.
Slovakia is a parliamentary democratic republic and divided into eight regions call kraje. It has had a history of integration and takeover by various tribes and empires. After the Velvet Revolution of 1989, which peacefully ended communist rule in Czechoslovakia, there followed the dissolution of the state of Czechoslovakia and the subsequent independence of the states of Slovakia and the Czech Republic. Despite strong regional disparity, around 90% of the adult population own their own homes. Slovakia has a distinct Romany population which suffers distinct deprivation.
It is a developed country with a high-income economy and high standard of living. There is some strong regional disparity and although around 90% of the adult population own their own homes, Slovakia has a distinct Romany population which suffers marked deprivation.
Slovakia’s economy benefits most from the service sector, but industry is important. Slovakia is one of the highest car manufacturing countries in Europe, and electrical engineering is also an important industry.
Tourism is strong and foreign visitors tend to be from the neighbouring states of Czechia, Poland and Germany.
Right at the heart of Europe and with a history entwined with that of its neighbours, Slovakia has nevertheless retained its very distinct culture and language. The folk tradition remains rooted in Slovakia and is evident in music, literature, art and architecture. Ice hockey is one of the most prevalent team sports.
Slovakia is a member of the United Nations, NATO and the European Union.

Product details

Purchasing Power for Slovakia
Administrative Postcode Small Area
Region Type Obce 5-digit Postcodes Basic Settlements Units
Number of Regions 2,927 1,414 7,246
Average Population/Region 1,900 3,900 750
Additional data variables available (described below):
Retail Spend1
Retail Turnover12
Retail Centrality123
Consumer Spend by Product Groups1

1 Includes population data
2 Only administrative municipalities with 10,000 and more inhabitants
3 Includes retail spend and retail turnover

Additional variables

Please see the table above for availability of the following additional variables.

Retail spend

Retail spend refers to the potential share for retailers of the purchasing power of households within a given populated area. It is calculated as general purchasing power, less fixed expenditure. High quality, proven retail spend data is available on a municipality, postcode and small area basis.

Retail turnover

Retail turnover refers to the turnover of local retail trade. In contrast to purchasing power and retail spend, retail turnover quantifies purchases at the consumers’ place of expenditure. High quality, proven retail turnover is available on a municipality, postcode and small area basis.

Retail centrality index

The retail centrality index describes the capacity of a given area to attach the retail spend of its own population, as well as incoming shoppers from other areas, to the local retail trade. Cities with a high ‘shopping appeal’ have a centrality index of over 100. This is because they attract more shoppers and retail spend from surrounding areas than they emit in return. The retail centrality index is available at municipality and postcode code level.

Consumer spend by product groups

Consumer spend by product group quantifies the expenditure by consumers on specific groups of goods or services.

Whilst purchasing power is the most commonly used indicator for a region’s potential, it is not necessarily the most appropriate planning tool for all goods and services, as for some, patterns of consumer behaviour do not relate exclusively to disposable income. In order to respond to the nuances of the market, the general purchasing power values have been enhanced and recalculated based on consumer spend for twenty product categories.

Product categories include: food and non-alcoholic beverages; alcoholic beverages, tobacco, clothing, footwear, furniture & furnishings (carpets and other floor coverings), household textiles, household appliances, glassware (inc. tableware & household utensils), tools and equipment for house and garden, routine household maintenance, medical products, appliances and equipment, consumer electronics (inc. photographic and IT equipment), durables for recreation and culture, toys and games (inc. hobby, sport, garden, pets), recreational and cultural services, newspapers (inc. books and stationery), catering services, personal care and jewellery (inc. clocks, watches and other personal effects).

Looking beyond Slovakia? Purchasing Power data is available for a wide range of countries…

Data formats & delivery

Purchasing Power for Slovakia is available in many popular GIS formats, including:

  • Esri Shapefile
  • Esri File GeoDatabase
  • MapInfo TAB (Extended)

All data products are delivered using our secure data delivery platform, Europa Data Vault.

Orders, Formats & Delivery

Related products for Slovakia

Extend your market insight into Slovakia with these compatible add-on products. Ask about special pricing for map data bundles.

Postcodes / Zipcodes

Postcodes / Zipcodes

For this unique form of geography, we offer both region & point-based postcode / zipcode map data for many countries of the world.

Regions and Boundaries

Regions & Boundaries

Gain a deeper understanding of geography within a country with robust map data for location analysis and visualisation.

Regions & Boundaries


Get to know your audience in terms of number of households, population figures by sex and age band plus the number of unemployed.


Consumer Profiles

An innovative, comprehensive ten-segment model for effective market investigation and identification of your target audience.

Consumer Profiles

Free data life support

All data products supplied by Europa Technologies include free, world-class, lifetime support.

Got a technical issue or licensing question? No problem – we’re just a call or an e-mail away.

Arrange your digital map licensing through us with the assurance of great value from your data investment.

Data Life Support

How can we help you?

Ask an expert…

Do get in touch if you would like more details about Purchasing Power for Slovakia (technical, licensing, pricing, etc.) or would like to arrange a personalised demo. Our product specialists will be happy to provide you with a free consultation.